After implementing Profit.co, our employee participation in goal setting jumped from 60% to 80%, and review cycles became much faster.
Hoshin Kanri
Turn Your Annual Strategy Into Daily Action
Rated 4.7/5 by 500+ leadersProfit.co connects your vision to every team through X-Matrix planning, Catchball dialogue, and PDCA cycles in one platform.
Trusted by 1,500+ Organizations worldwide
Problems we solve
Strategy gets lost somewhere between planning and actual execution
Most organizations write good strategy but rarely translate it into work people actually do.
- 01
Annual priorities never reach frontline teams
Leadership agrees the plan, then the people doing the work never hear what changed.
- 02
Goals handed down with no team buy-in
Targets arrive fully formed, so the teams expected to hit them feel no ownership.
- 03
No structured cycle to review and adjust
Plans get set once a year, then nobody revisits them until the next planning season.
- 04
Strategy and OKRs tracked in separate tools
Most tools hold the strategy in one place and daily goals in another, so they drift apart.
Built for your role
One Hoshin Kanri Tool, Built Around How Each Role Works
The same live scorecard, tailored to what each role needs to decide next.
CEO / Executive Sponsor
See the Whole Strategy on a Single Page
For the CEO / Executive Sponsor, breakthrough goals can’t get lost in daily work.
Bowler Chart
Track targets vs actuals each period.
Breakthrough Goals
Split high-stakes objectives from routine improvement.
Progress Reporting
Reports built from live data.
Core capabilities
The Hoshin Kanri Tool That Bridges Vision to Execution
Built for strategy and operations teams who need one place to cascade goals, connect Hoshin Kanri to their OKR management, and track continuous improvement.
X-Matrix
See your entire strategy on one page
Link vision, annual objectives, improvement priorities, and KPIs in one view. Nothing drifts when every connection is visible.
- Goals split: breakthrough vs improvement
- Objectives mapped to every KPI
- Every initiative owned and targeted clearly
Catchball
Turn planning into a two-way conversation
Leaders set direction and teams refine it. Catchball captures every exchange so commitments are real, not inherited.
- Every level joins the conversation
- Disagreements resolved before committing
- Goals teams actually agreed to
PDCA Cycle
Make continuous improvement part of every quarter
Plan, Do, Check, Act runs on a structured cadence inside Profit.co. Strategy stays current because adjustment is built into the process.
- Huddles every month and quarter
- Blockers cleared and plans updated
- Every cycle tracked to an owner
Complete feature set
What Comes With Profit.co Hoshin Kanri
One place for every Hoshin Kanri practice, from X-Matrix to PDCA, from vision to frontline execution.
X-Matrix Planning
Links vision, objectives, projects, and KPIs in one view
Catchball Dialogue
Structured two-way planning conversations between leaders and teams
PDCA Cycle
Built-in Plan-Do-Check-Act cadence that keeps improvement systematic
Goal Cascade
Flows strategy from company level down to individual contributors
Annual Priorities
Translates multi-year breakthrough objectives into measurable annual goals
Breakthrough Goals
Separates high-stakes breakthrough objectives from routine improvement work
Ownership Assignment
Assigns a named owner to every goal, initiative, and KPI
Review Huddles
Monthly and quarterly structured reviews to assess and realign
KPI Tracking
Monitors progress against every key performance indicator in real time
Improvement Tracking
Tracks annual improvement objectives in a dedicated view
Progress Reporting
Generates strategy execution reports from live data automatically
Cross-Team Alignment
Connects department initiatives to the same organizational priorities
Strategy Prioritization
Scores and ranks initiatives by direct impact on breakthrough goals
Initiative Linking
Ties every team initiative directly to a company-level objective
Closed-Loop Accountability
Keeps ownership, measures, and follow-through in one place
Customer stories
The results speak for themselves
Rated 4.7/5 by 500+ Leaders
One of the significant benefits we found was reduced time spent on reviews — 75% reduction of time spent in reviews for executives.
Profit.co gave our teams a shared language for strategy — priorities stay visible, and execution finally matches the plan.
We accomplished nearly 90% of our high-level objectives that we set out at the beginning of the year.
With Profit.co, strategy reviews stopped being slide decks — we see live progress and act on risks in the same week.
OKRs in Profit.co helped us connect product delivery to company outcomes — everyone knows what winning looks like.
After implementing Profit.co, our employee participation in goal setting jumped from 60% to 80%, and review cycles became much faster.
One of the significant benefits we found was reduced time spent on reviews — 75% reduction of time spent in reviews for executives.
Profit.co gave our teams a shared language for strategy — priorities stay visible, and execution finally matches the plan.
We accomplished nearly 90% of our high-level objectives that we set out at the beginning of the year.
With Profit.co, strategy reviews stopped being slide decks — we see live progress and act on risks in the same week.
OKRs in Profit.co helped us connect product delivery to company outcomes — everyone knows what winning looks like.
We finally have one place where goals, projects, and performance stay aligned — no more chasing updates across tools.
Profit.co made cross-team priorities transparent — we ship what matters and drop the noise with confidence.
Just in the last year, tracking work in Profit.co made it easy to prove ROI and scale OKRs across the company.
Weekly check-ins in Profit.co keep every squad honest about progress — blockers surface early, not at quarter end.
Leaders now have clear, real-time visibility into progress — strategy stopped living in disconnected spreadsheets.
Profit.co helped us turn annual plans into weekly execution — teams know the score and move with clarity.
We finally have one place where goals, projects, and performance stay aligned — no more chasing updates across tools.
Profit.co made cross-team priorities transparent — we ship what matters and drop the noise with confidence.
Just in the last year, tracking work in Profit.co made it easy to prove ROI and scale OKRs across the company.
Weekly check-ins in Profit.co keep every squad honest about progress — blockers surface early, not at quarter end.
Leaders now have clear, real-time visibility into progress — strategy stopped living in disconnected spreadsheets.
Profit.co helped us turn annual plans into weekly execution — teams know the score and move with clarity.
Integrations ecosystem
Connects to the tools
your teams already use
100+ native integrations that keep your data in sync — so teams check in, update progress, and stay aligned without switching apps.
Browse all 100+ integrations
Enterprise Grade Security
Keep your company’s data secure and compliant with industry-leading security standards and certifications.
SOC 2 TYPE II
ISO 27001
GDPR
HIPAA
Profit.co’s Hoshin Kanri module is a structured strategy execution tool that connects long-term vision to annual priorities using the X-Matrix, Catchball, and PDCA cycle. Each annual objective on the X-Matrix links directly to live OKRs, so teams see how their daily work moves the breakthrough goals forward.
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