Goals Live in Spreadsheets & Docs
Company objectives are scattered across tools, making it hard to track progress or know what’s actually on track.
Industry
Company Size
Coaching & Consulting
Insight Hub
Support
Products
Industry
Company Size
Coaching & Consulting
Insight Hub
Support
Products
Who It’s For
Profit.co is designed for teams under 200 employees, helping startups and growing businesses structure goals without adding complexity.
Trusted by 1,500+ Organizations worldwide
The Problem
Small teams move fast, but without structure, priorities get lost, and alignment breaks down. Here’s where it goes wrong.
Company objectives are scattered across tools, making it hard to track progress or know what’s actually on track.
Everyone is busy, but not always working on what matters most. Priorities shift without clear communication.
Founders and team leads lack real-time insight into what’s getting done and where roadblocks exist.
Weekly standups become time-consuming exercises in gathering updates rather than actually driving execution.
The Platform
One simple platform for goal-setting, progress tracking, task management, and team alignment, built for small teams that need structure without complexity.
Set company, team, and individual OKRs with an intuitive interface , ideal for teams new to goal-setting. Choose from 400+ pre-defined KPIs or create your own.
Clear dashboards show exactly what’s on track, at risk, or completed, giving founders and team leads instant insight without chasing updates.
Manage daily work in boards and workspaces while linking every task directly to a strategic goal , so execution always ties back to what matters.
Profit.co’s AI assistant, Athena, generates OKRs and automatically summarizes progress and performance reviews , reducing manual effort at every stage.
Easy Setup & Adoption
Create your account, pick from ready-to-use templates, and set your company goals , no training or IT support needed.
Connect every team member’s goals to company priorities so everyone knows what to work on and why it matters.
Monitor progress with live dashboards and automated check-ins, spend less time in status meetings, and more time executing.
Customer stories
“We accomplished nearly 90% of our high-level objectives that we set out at the beginning of the year. And these objectives are our direct lead indicators to the success of the business.”
Mark Hudoba
Executive VP · REHAU Building Solutions
“Just in the last year, we saved over $300,000. That made it easy to pitch to the owners to implement OKRs throughout the company.”
Deena Giordano Ullom
VP of People Operations · United Technical Support Services
“For us, the key factor was achieving full alignment between OKRs, projects, and tasks, supported by automation and KPI-driven governance. Profit.co provided a centralized portfolio management system – a single source of truth for all projects.”
David Serra
Head of Transformation & CMO · CELO Industry
“After implementing Profit.co, our employee participation in goal setting jumped from 60% to 80%, and review cycles became 40% faster. Leaders now have clear, real-time visibility into progress.”
Suganya R.
Senior HR · Toyota Connected India
“One of the significant benefits we found was reduced time spent on reviews – 75% reduction of time spent in reviews and 84% reduction in time spent in PPTs for Executives.”
Gerardo Haro
CI Manager · Intuitive Surgical
“With Profit.co, we can assign tasks, track progress, and see how everything contributes to our overall goals and mission. Watching everything come together, from the bottom-up tasks to the overarching strategy, is incredible.”
Catherine Pelton
Communications Manager · RUNX1 Research Program
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FAQ
Profit.co is a goal management platform that helps small businesses set OKRs, track progress, and align their team, all in one place. It’s built to be simple enough for a 10-person startup and scalable enough to grow with you.
Spreadsheets break down the moment your team grows. Profit.co gives you real-time dashboards, automated progress updates, and visual alignment views, so you always know what’s on track without manually chasing updates.
Yes. Profit.co simplifies OKR adoption with best-practice templates, examples, and automated reminders; no strategy team or specialized expertise needed.
Yes. Small teams can manage tasks using boards and workspaces while directly linking daily work to strategic goals, everything in one place.
Most small businesses are up and running within 1–2 weeks. Guided onboarding, ready-to-use templates, and an intuitive interface make setup fast and straightforward.
Profit.co connects with 100+ tools small businesses already use, including Slack, Microsoft Teams, Jira, Asana, Salesforce, and Google Workspace.
Yes. Profit.co offers a free tier to get started with scalable pricing as your team grows, so you only pay for what you need.
Yes. Many businesses start small and expand as adoption grows. Profit.co scales with you without requiring a fresh setup or re-implementation.
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